In my opinion, there are three factors cause a good design, function, esthetics and consumer behavior.
While the original human needs force people to create, likes bowls, buckets, tools to hunt,

at that time people have no idea about how to make same product with different form or different material,
they only produce what they need in simple and easy way.
Then time flies, human history and variety cultures have developed as flower blooming,
which are endless mixing and evolution again and again, people are willing to have critical thinking at that time and know more about how to appreciate beauty.
Nowadays, we live in a complex economic society based on industrial revolution, capitalism and globalization.
Which means we spend a lot of money, no matter small from pearl rings, shoes, hats, mobiles to big one motors, cars, and buildings.
Most people want to spend every penny worth and pursuit better life and better goods, it cause the design behavior happen which create more value of a product.
And how do we define what a good design is?
For me, if you can make a product for a right person, it will be a good design,
to fit the majority market is enough to prove its function and out looking good.
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